“We use select recycled materials in our liners and footbeds. a portion of the liner foam is also recyclable.”

I inquired about them using various lacing systems in the future and right now they can’t comment but SIA is just around the corner and looking forward to seeing what they progress with on their 2nd year.

Link to article

However, forced by the bad publicity and the fact they wanted to be able to look at themselves in the mirror again, nowadays they do make an effort to create reasonable working conditions for their people.
Reality is that the organizations that used to protest against Nike, now recognize that working conditions and wages in the factories of Nike and Adidas are among the best in the business. (that not saying much, but still)

Let me ask you this: Where do you think all these cool snowboard-community loving brands build their products?
And who is checking them? Are you?
Just Google their name and see if you hear anyone asking critical questions. Slim change.

I’m not saying Nike so great, but at least they are constantly being investigated and people are asking them the right questions.

Keep Nike out of snowboaring and keep money in our industry!

Don’t let the corporate monster come into our biz!

Boycott all brands that have nothing to do with snow and just want a piece of our pie!

I know guys who are bummed on ski companies making snowboard gear, but remember companies like k2 and rossi are winter companies that have been making snowboard goods for longer than 90 percent of shred companies so instead focus your efforts and negativity to brands that are just looking to jump on board with the growth we are seeing and take dollars away from winter action sports industry players.

A review would be an entire season on them and so far only the nike pro’s can do that. The only other review out there is by how it looks, not tried on. And when I title it a review, that’s a review to me that’s why I made it clear I only spent this much time trying it on in the store. It fit me and yes I could ride them this winter to give a full review of them…but I can’t purchase another boot right now so limited chance that will happen.

I was checking them out again in Aspen and nic broke the inner lacing system because it’s not that strong and durable as others. They have room for improvement and like I said there are negatives to the boot. I’m looking forward to hearing nic’s opinion since he’ll have a chance to ride them this winter.

For me there are 3 steps to boots…Fit, On-snow time, review. First the boot has to fit me to even get the on-snow time…then I gotta find on-snow time with the boot (harder to demo boots…really hard) and third if I spent enough time on a snowboard with it…to review it where I say “boot review: nike zoom force one”. Until then…just like others, I tried them on and will try to get on-snow time to review them.

Regarding brands… snowboarding has already gone mainstream, guys. Be ready to see products not only from Nike, but Adidas, Reebok, Puma, whatever.

So, I’m more with @sam, @ben, @damian and anonymous. I’d love to see the sport keep supporting its brands. I would hate a wave of acquisitions wipe off snowboard’s culture and traditions for vanilla sports fashion.

And it’s not about being narrow minded. I had Nike boarding products for some time. They were durable, warm and not too expensive. Good buys. Still, I never felt they really rocked.

oh and nike has at least triple the revenue (in billions remember) of any of other company involved ins snowboarding including Quik, Jarden and vanity fair.

is nikes participation so crucial and welcome? everyone talks about what they will bring to the table, but did they bring anything other than a simple basic boot?

nike has the revenue and the marketing smarts to wipe out ALL the independent companies, and they will do it without bringing anything to the table. it is very hard for a company like deluxe, or 32, or celsius or rome to compete with such a company. to expect them to overcome by wits and meager marketing budget is delusional.