Archive for September, 2010

Industry Profile: Teton Gravity Research Founder Steve Jones

September 30th, 2010

Job Title: Founder, Teton Gravity Research Years on snow: 35 Days on snow: 120 per year Currently Riding: Jones Snowboard Currently I am: Getting ready for TGR’s annual film tour for the 2010/2011 Winter Season Shay: Tell us a little bit about yourself Steve: I love the ocean, mountains, snowboarding, surfing, skiing, books, the Grateful [...]

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Review: Shredsoles

September 29th, 2010

Intended Purpose: The shredsoles are meant to give you support in your snowboard boots for snowboarding.  I’ve worn my shredsoles in my Bonfire boots which help give them more support than the original insole that came in the boot. Appearance: Once they are in your boots you rarely see them, but the shred soles are [...]

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Industry Profile: Sandbox & Whitegold Snowboards Owner Kevin Sansalone

September 28th, 2010

Job Title: ex pro snowboarder, owner of Whitegold Snowboards, Sandbox Films and Sandbox Brain Bucket Helmets. I also do some really cool consulting for Nike 6.0 in Canada. Years on snow: This will be my 24th season. Days on snow: Wow, that’s a bit of math for me. Maybe average around 3000 days on hill [...]

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Behind the Reviews

September 27th, 2010

In 2008 I saw a report from SIA that mentioned product reviews being a valuable asset for consumers and it’s been no doubt that since then product reviews continue to be a popular choice for consumers before buying products.  For shayboarder.com, reviews are hands down the most popular content I produce.  The reviews page is the [...]

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Home Sweet Mammoth Lakes

September 26th, 2010

Earlier this week I hit the road for a location that I had only heard about but never been to; the new location would soon be Mammoth Lakes, California. It was about to become my home, my new residence and where I will spend my upcoming winters & summers.  Once again my truck was packed [...]

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Step up and support!

September 24th, 2010

There are many definitions for support, whether it’s to maintain or give approval to but what about in snowboarding?  Support comes in the way of buying the brands or companies products so that they continue to keep producing what we love about them.  If you wouldn’t steal a snowboard or jacket, why on earth would [...]

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Mammoth Bound!

September 23rd, 2010

Since summer ended at Windells Camp I’ve been enjoying the Seattle & NW snowboard scene before figuring out my next move.  For the past month it meant considering all options, all locations and getting better at job interviews.  It’s been great to be considered by some great companies in the snowboard industry and also figure [...]

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Industry Profile: Frequency Director of Marketing & Advertising Matt Wibby

September 21st, 2010

Job Title: Director of Marketing and Advertising Employer: Frequency The Snowboarder’s Journal Years on snow: 18 Days on snow: 40-50 powder days… Currently Riding: Selection of boards from Burton, K2 and Lib Tech. Currently I am: Eating a sandwich Shay: Tell us a little bit about yourself Matt: My name is Matt Wibby. I grew [...]

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A Tightboards Revival

September 20th, 2010

When it comes to purchasing snowboard gear every customer decides where and who they will shop from and support.  During the past couple years snowboard shops hit rough times with the economy, fighting to stay alive and had to work even harder to keep customers coming back.  One shop in particular became well aware of [...]

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The Feeders Downtown Throwdown Qualifiers #2

September 19th, 2010

In just a matter of weeks, Snowboy Productions will deliver the 5th annual Downtown Throwdown contest on the streets of Seattle with some big name pros competing. In order to give local riders a chance to compete in the Downtown Throwdown they’ve set up the Feeders with three qualifying events around Washington State.  The second [...]

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