Comments on: Industry Profile: 686 VP of Marketing Kristin Cusic

By: Coming soon: Industry Profiles 2011 – Shayboarder.com

Coming soon: Industry Profiles 2011 – Shayboarder.com — Wed, 11 May 2011 15:11:46 +0000

[…] 686 VP of Marketing Kristin Cusic […]

By: JT

JT — Thu, 08 Jul 2010 05:39:45 +0000

Awesome read Shay. 686 is one of, it not my favorite outerwear companies, and they still rock the XXl sizeway for us bigger riders. Awesome to get some insight here. I haven’t met Kristin yet, but I’ll make it a point to say hey at SIA, or such. Keep up the great work Shay, profiles are always the best!

By: gags

gags — Wed, 07 Jul 2010 19:01:28 +0000

Kristin kills it and she is one of the most fun people to work with in this biz! Good words to live and grow by.

By: Shay

Shay — Tue, 06 Jul 2010 17:02:02 +0000

Kristin, thanks so much! Camp is a blast, definitely a dream to be out here living the dream for a couple months 🙂

Thanks Jonny!

By: Jonny

Jonny — Fri, 02 Jul 2010 17:24:41 +0000

Kristin is good people and from her days at TW to 686 has understood that the audience out her in webland is an important piece of the puzzle. Thanks for helping us little folk along the way and your passion to keeping snowboarding fun.

another solid profile Shay – thanks for posting!

By: Kristin

Kristin — Thu, 01 Jul 2010 20:47:27 +0000

Hi Martin,
Shay is totally right, you need to put yourself out there at SIA. Go up to booths, ask to speak to marketing people or sales people, whatever your field of interest might be in. People are SUPER busy at SIA though, so be sure you have specific questions. A lot of the time, you’ll have to drop off a resume, but chat up the person handling the front – they might be an employee as well and they can give you advice and some direction. Another insider tip is to go to as many of the parties and events that you can. Our industry loves it’s parties and a lot of the time, you’ll be saddled up next to a head honcho at the bar and not even know it. Good luck to you!

Kayt, you are such a sweetie and I love you so much. Hell yeah Boston and Rob, F SC!

Thanks again for the interview Shay, hope you’re having fun at camp!

By: Shay

Shay — Thu, 01 Jul 2010 05:07:12 +0000

Martin, I think the best way to go about SIA is to meet people, talk with them and find out what they do. You’ll walk away with tons of business cards but if you can establish relationships at SIA it’s a true benefit of the show. Just checking it out and meeting people. I wouldn’t be where I’m at without SIA and the people I’ve met along the way like Kristin.

By: Kayt

Kayt — Wed, 30 Jun 2010 12:19:41 +0000

Kristin you truly are an amazing woman!!! LOVE YOU!!!!!!! Love how you are keeping it real with Boston!!! xoxo

By: martin beran

martin beran — Wed, 30 Jun 2010 05:47:17 +0000

hey kristin, i would really like to go to SIA soon. What would a guy like me do at SIA? Just go up to vendors and say whats up? I’m not really sure exactly what goes down there but you say it can be intimidating and intimidated I am. 🙂

Any SIA wisdom bombs you can drop on me are appreciated. Shay- you’ve been to SIA too, any wisdom bombs from you. Oh and good luck on ur MBA, the homework is a drag but I believe you are in a great position to appreciate the education and put it into action.

By: Rob Fabregas

Rob Fabregas — Tue, 29 Jun 2010 16:22:46 +0000

Right on Kristin!! You are one of the hardest working people I know in the industry and deserve all the benefits it allows. Keep charging….go Bruins.